Over 70 interior pages I had to design and finesse for the launch of the Calquence that treats 2 conditions: CLL and SLL. 2 separate indications would lead the user upon selecting the condition into 2 separate yet similar experiences. For submission (MLR) I had to lay out the desktop and mobile pages and show each open carousel with data points, infographics or videos. Using the campaign imagery of the swimmer, there were also digital Panel designs for events, leave behind brochures, emails and banner ads.
The projects were done with Area 23, IPG Health/2023
